It is no mystery that social media and networking has become embedded in our culture and our daily lives, platforms such as Facebook, Twitter, LinkedIn, YouTube, Google Plus, Instagram etc. have seen a surge in user activity in the last few years – But as the online buzz continues to expand far and wide we must begin to ask ourselves what are the implications of having a publically accessible online profile?
If you are job seeking, one huge implication your social media profile could have is a potential employer could be watching your every post and base their decision on what they find. According to a recent survey conducted by CareerBuilder more than half of all employers (51%) who use social media for background information on potential employees are finding things that cause them NOT to hire the candidate.
In a pro-active response to avoid these situations happening, BBL Manpower have compiled a list of simple dos and don’ts for using social media.
– Feel free to mention where you work
– Ensure all content is based on views of your own and not the view of the company
– Your profile is a direct reflection of your personality, so let the best qualities shine
– Keep your screen name simple and professional
– Post about awards and certifications
– Allow your profile to support the content of your CV
– Keep a simple and professional looking profile picture. A picture of you downing shots of tequila is probably not the most appropriate
– Encourage positive content and responses
– Google yourself. Its good practise to google your name every so often and see what comes up. You never know what you or a potential employer may find
– Post any criminal related activity
– Post content regarding illegal drug use
– Bad mouth your previous employers
– Post anything contradictory to what could be on your CV
– Under no circumstances should any discriminatory comments related to race, gender, religion, creed, etc. be present on your page
– Lie about absences
– Have alcohol/drugs/adult content as a profile picture
-Discuss your own or company’s financial matters
– Promote any content that could portray a negative reflection of your personality
– Platforms such as LinkedIn, should be completely professional and business orientated. Pictures of families, pets or what you had for dinner last night are not necessary
These basic tips for using your social media profiles will massively decrease the chances of a potential employer taking a negative view on your profile however, it is all down to you. One thing we often ask our candidates is, if you was hiring, and saw a candidate’s profile, what would you not want to find on there?